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Are You Using the Wrong Words? 
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The Word Business
Writing Better at Work & In Life ... Because Words Still Matter

Are You Making These 6 Common Blogging Mistakes? 

Writing and maintaining a blog for your business isn't as easy as it might seem. In addition to coming up with topic ideas, you must be consistent, write like a real person and promote your posts to both customers and prospects. It's easy to make mistakes, but there are ways to avoid them.
(Via Business 2 Community

How the Wrong Word Could
Damage Your Reputation 

Words matter. Two Lakes Media Group built its business on that motto. But as author Dianna Booher makes abundantly clear, using the wrong words — or the right words in the wrong way — can hurt your image. Here are five commonly confused words or phrases and how to use them. 
(Via The Huffington Post

Giving Journalism A Bad Name

Last November, Rolling Stone magazine published a disturbing article titled "A Rape on Campus," in which writer Sabrina Rubin Erdely detailed an alleged culture of sexual assault and administrative ambivalence at the University of Virginia. Though the article was widely disputed, the magazine stood behind the story — until now. Rolling Stone officially retracted it following the release of a new report on (of all days) Easter Sunday. The Columbia University Graduate School of Journalism declared the piece a "journalistic failure that was avoidable," while The New York Times blames a "lack of skepticism" on the part of the magazine's editors and calls the whole ordeal a prime example of "how not to practice journalism." A sad low point for a once-revered magazine. 

What Clients Say About Two Lakes Media Group & Michael Popke

"Michael provided content for a website revision I am doing. He listened carefully to my vision and produced content that is engaging, fun to read and effective at communicating to my fans and to others who go to my website. Working with Michael is easy and fun. I highly recommend him." 

 

— Tisha Brown, Vocalist (Madison, Wis.) 



Read More Testimonials

Two Lakes Media Group provides exceptional writing, editing and content marketing services to help position clients as leaders in their industries. 

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