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The Word Business

Writing better at work and in life ... 
Because words still matter

Do These 3 Things Before You Hit 'Send'

Bad links and typos can turn an otherwise perfect email newsletter into a bust. 
Here's how to avoid that.

Why Is Reading in Bed a Good Idea? 

A new survey reveals that reading in bed has some major long-term benefits. 
Find out what they are. 

SEO: Because Everybody Can Use a Reminder

Need a primer on search engine optimization? offers a good one.

Wise Words

Words from Two Lakes Media Group Clients


"The American Chestnut Foundation has passionate members throughout the U.S., some of whom we like to feature in our magazine. Michael Popke wrote a piece on one such member who lives in Wisconsin. He made an effort to connect personally with that member, and it showed. Michael's descriptive writing style, incorporation of lively quotes and personal approach to the story made it a must-read from beginning to end."

— Jules Smith, Media and Communications Manager
Copyright © 2019 Two Lakes Media Group, All rights reserved.

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