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August eCommerce sales continued to showcase strong results spurred on by our SimplePart site, late August promotion, and consumer behavior. Our combined brands saw a 127% improvement over August 2019.

According to CNBC eCommerce sales were up 31% in the second quarter, and August Nissan results show our consistent growth also.

Thank you to our program dealers for helping us continue to break NNA eCommerce records. Check out the information below for more details and information on how to make September your best month yet. 

Fraud Prevention:

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To keep your parts store running smoothly, fraud prevention is essential.

Fraud prevention increases customer confidence in your store, and being wary of fraud and taking precautions against it also saves you time in the long run, limiting the amount of time spent making up for lost revenue due to fraudulent orders. In general, there are a lot of things you can do to fight fraud using SimplePart’s platform. 

  • Look for order warnings and other typical indicators in the Control Panel, such as failed AVS checks, failed payment attempts, mismatched or invalid addresses, unusual email addresses and previous fraud.
  • Be wary of large, expensive orders and multiple orders from the same customer with different billing or payment information.
  • Attempt to follow up with the customer if you are unsure. Try calling or emailing to verify the order.
  • When in doubt, don't process the order. For in-store pickups, make sure to check IDs when people come in to pick up their order.

Remember: You are not obligated to fulfill every order. If a customer has been associated with fraudulent orders in the past and you are worried about it possibly being a fraudulent order, don't move forward. 

While not all orders with order warnings are fraudulent, it is important to take precautions when processing such orders. If you are able to identify a fraudulent order, mark the order as fraud in case the same customer attempts to make additional orders.

Tips & tricks to help you sell more:

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Accepting American Express credit cards could increase your store's sales.

 

When you give your customers a range of different payment options, you can also potentially increase order size and cart value. Not only does it offer customers a more tailored experience, SimplePart has also observed a positive correlation between American Express credit card use and higher sales.  

Why does this matter to you? According to SimplePart data, customers on our platform who paid with an American Express card had cart totals that were an average of 23% higher than orders paid for with other cards.

Thanks to an initiative to increase its acceptance rates among U.S. merchants, American Express is now accepted by 99% of American Merchants, a rate comparable to that of Mastercard and Visa. Additionally, the average merchant fee for American Express is only 2.3%, compared with 2.26% for Visa and Mastercard and 2.15% for Discover. 

If you have more questions about how you can get started, feel free to reach out to SimplePart’s Sales Team at 1-888-843-0425 or sales@simplepart.com.
Data as of 9/4/2020
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