Hello Investors, Partners & Friends,
One of FCRP’s main responsibilities is to actively market the region externally to recruit new businesses to the area. Business attraction is a popular economic development tool that helps fill supply chain gaps, diversify the industry base, and generate new wealth for the local economy through the creation of new jobs and tax revenue.
“Site selectors” are a group of consultants who help corporate clients find the best site for their expansion or relocation needs. As such, they represent a key target audience for our marketing efforts.
Following a successful collaboration with the Greater Green Bay Chamber last summer, FCRP is excited to host a new group of site selectors in a Familiarization Tour (FAM Tour) of our region this Fall. This year, two new communities will join us in marketing the I-41 Corridor - a Wisconsin business powerhouse.
Over the next few months, we'll be publishing a series of articles about site selectors and FAM Tours, why they're vital to regional marketing efforts, and why collaboration is a necessary ingredient in business attraction.
All My Best,
Vice President, Economic Development
Fox Cities Regional Partnership