We're adding information to the map to help you plan your Get Out the Count campaigns. Here are the latest updates:
- Type of Enumeration Areas (TEAs)
- The Census Bureau will use several methods in 2020 to count households; the Bureau has organized these methods by "Type of Enumeration Area" or TEA. Most households will receive census materials in the mail. But the Bureau will deliver census materials by hand to about 12 million (!) households (Update/Leave TEA), and will count the remaining households (about 500,000, mainly in remote areas & on some American Indian reservations by request) through an in-person visit (Update/Enumerate TEA).
- Households receiving a mailing from the Census Bureau are considered part of the Mail Delivery Self-Response TEA. These households and those in the Update/Leave TEA will all be able to self-respond by submitting their census information online, by phone, or by using a paper questionnaire.
- So where are these TEAs? And which TEA will you be in? The HTC 2020 map can help you answer those questions (and more!). The map now displays the share of households in each tract that will be counted with each method. Here are some sample links:
- You can use this information to assess TEA designations in the context of each tract’s demographic characteristics and the relative likelihood of higher or lower self-response rates.
- The HTC 2020 map also includes a map layer you can "turn on or off", highlighting the areas on the map that are part of the Update/Leave or Update/Enumerate (or Remote Alaska) operations (screenshot below).
The Census Bureau also has an online map that displays the TEA designations. The Bureau shared data from its TEA map for our HTC 2020 map.
- The designations also can help census partner organizations develop appropriate messages and informational materials for your constituencies. For example, should people expect to receive census materials via US mail, or should they keep an eye out for a packet of census materials left at their door by a census field worker?
- Area Census Office (ACO) boundaries
We look forward to hearing your suggestions for improving the map. Please contact the Mapping Service at the CUNY Graduate Center with your feedback.
If you need a bit of inspiration, you can see what other MailChimp users are doing, or learn about email design and blaze your own trail.