+++   TMNF becomes RSU CSR-Partner   +++   First responder research by OnStar   +++   Summer Safety Tips: tyres; battery-operated devices and inflammable liquids     +++


We are proudly announcing our newest CSR-Partner TOKIO MARINE & NICHIDO FIRE INSURANCE CO., LTD who became the flag-bearer for the important topic 

Tsuyoshi Yamasaki, General Manager of Tokio Marine & Nichido Fire Insurance Co., Ltd substantiates the partnership with RoadSafetyUAE: 

"We live in an age of change and transformation. As we completed 45 years of service in the UAE, we have always followed our core value to be a good company trusted by our customers and consistently work for the good of the people and society in the UAE. In times of need, we aim to be the reason for the happiness of our customers. This is why we have made Happiness Insured our motto. By seizing the upside of this disruption and adapting to the emerging needs of our customers, Tokio Marine is becoming the region’s most reliable and favorite insurer. Our partnership with the CSR & Engagement Platform RoadSafetyUAE is another testimony to our commitment to the UAE and our customers.

In today’s age, we have new industries springing up every other day that require new policies and approaches to managing and transferring risk. Along with our individual products like motor, travel, pet and home insurance, Tokio Marine has a steady line of specialty and corporate insurance products that addresses our clients’ need to protect the value of their brands, reputations and intellectual property."

Feel free to reach out to the Team at Tokio Marine for more information.

First responder research ... by OnStar


Our CSR-Partner OnStar, unveils further findings from its qualitative focus group on the psychological impact of car accidents, this time focused on the perspective of first responders in the UAE. Clear incident descriptions support first responder assessment of emergency situations within ten seconds.

Here are the top line highlights of the research: 
•    First responders reaffirmed the importance of human conversation as a vital aspect of support and the challenges they face could be supported by the incorporation of technology, offering precious time saving to the teams 
•    The emergency service providers welcomed the possibilities presented by Connected Cars, such as enhanced safety offerings, and seamless insights shared after accidents take place
•    The finding follows the reveal of initial research with accident victims, where interviewees sought professional medical support for reassurance and to provide the necessary aid during the emergency
•    Through in-vehicle safety and security services, coupled with the ‘always-on’ human connection from an Advisor, OnStar aids first responders by providing insights to support preparation and situation assessment 

ARN Dubai Eye 103.8 'The Agenda' invited us and one first responder to share our views on the survey results - check out the podcast (scroll to 54:10 where our part starts!) 

Our CSR-Partner AETOS Wire distributed and evaluated the press release which yielded 95 clippings and a media value of USD 332,500. Check out the full details of the press release and the evaluation (password: qATv1) - click here!

Summer SafetyTips ... Tyres; Li-Ion batteries and inflammable liquids inside the vehicle

Yes, summer is here! In our last newsletter we shared summer driving tips and shortly thereafter Gulf News reached out to us to work on an article about summer tyre safety. We looped in our CSR-Partners Michelin and Bridgestone to share their expertise. The article appeared in print and online - check it out!

The National Newspaper reached out to us to collaborate on an article why we should not leave Li-Ion  battery-operated devices like e-Cigarettes, e-Scooters, mobile phones and similar devices in our cars, as well as inflammable liquids, lighters and similar. 
Check out the article!

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Should you be interested in previous newsletters to learn more about our earlier initiatives, you can check them out here


Kind regards and drive safely, 

Thomas Edelmann
Founder and Managing Director

M: +971 50 55 19 216

© Embrace Platform Development FZ LLE, 2022

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