Working with UK students ... focus on the 'Young Driver'
We shared the journey of RoadSafetyUAE from our inception in 2014 to present with 8 x UK business students (aged 17/18 years) who visited Dubai in March as part of a UK funded program (TURING SCHEME) - https://www.turing-scheme.org.uk/
It was an insightful experience for both the students and RoadSafetyUAE, as we exchanged good views of how to work with 'Young Drivers', as this segment represents more than 50% of accidents and fatalities in the UAE. Certainly, we can learn from the UK's young driver focus with regards to staggered driving licenses, incentive-based 'safe driving' insurance issued safe-driving apps to monitor the behavior of young drivers on the roads, and more.
Thank you to the Team at Media Interactive Agency (MIA) who are based here in Dubai and acted as the facilitators of this program.