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Salvage Wire would like to bring Donald Cooper’s
Accelerate Your Business Management Boot Camp

Auto Recyclers
to the UK in 2015. 

Please continue to read down and if you are interested in being part of this innovative training we would love for you to respond using the links provided.

Accelerate Your Business

How to sell more, manage smarter, grow your bottom line...and have a life!

Proposed Auto Recyclers Business Management Workshop with Donald Cooper in 2015

About Donald's “Accelerate Your Business” Management Boot Camp:

Who should attend?

  1. This programme is specifically designed for business owners and their management teams from small and medium sized businesses, up to £15 million in sales.
  2. Donald has successfully worked in over 40 different industries throughout the world, so whatever you do this will be enormously helpful.
  3. Experience shows that the more managers who attend from the same company, the more extraordinary the results in the business.

How Donald helps business owners and managers:
Donald has helped thousands of businesses to achieve the following 5 outcomes:

  1. Create a compelling competitive advantage.
  2. Market and promote on a limited budget.
  3. Create a clear vision for an extraordinary and more profitable future...and the Action Plan to get them there.
  4. Manage every part of their business more proactively and effectively.
  5. Create a top-performing team, and deal more effectively with non-performance.

The Extraordinary value:
Each delegate will take away:

  1. A clear understanding of how to be a world-class manager in the business.
  2. A complete handout of Donald’s bottom-line insights and real-life help examples.
  3. Donald’s complete step-by-step Implementation Guide that will help you to more effectively manage your marketing, your team, your future....and your bottom line.
  4. A renewed energy and commitment to be extraordinary, successful and profitable. Mediocrity is no longer and option!
  5. Valuable insights into how to grow a successful business and also have and extraordinary life.
  6. An opportunity to sign up to receive Donald’s monthly Management E-Newsletter at no cost.

Don’t listen to us, read what others have said about Donald

Donald Cooper is inspirational and passionate, writes David Gold of Standard Auto Wreckers.
Collision repairers and automotive recyclers have a lot in common. Our industries by nature are labour intensive and can be hard on our nerves. Every once-in-a-while someone or something comes along and brightens our day with a perspective on the business that gives us renewed hope and energy to carry on. For auto recyclers that day came on March 31, 2012 when Donald Cooper spoke as an “industry insider” during breakfast at our annual OARA meeting. We were told point blank, “If you don’t love what you do, move on.”

Donald Cooper tells us much of what we already know, “Mediocrity is no longer an option,” as the business climate is getting tougher and tougher and competitors are getting better and smarter all of the time. This fierce competitive culture in which we conduct business today is very different from years ago. Small and medium businesses must evolve in order to survive.

Listening to a motivational speaker is fantastic and we all appreciate the lessons learned and feel so much better about our individual situations for the day. Having listened to Cooper these past few years, I see a more profound chord being struck with those in the audience. There is a connection unlike any speaker or management guru that has ever spoken to the group. The attendees were engaged, participated and most importantly they realized that there is light at the end of the tunnel and that business, while tough, shouldn’t be a drain on our spirit but rather business should be “extraordinary.”

It’s hard to imagine a group of auto recyclers at a breakfast meeting acknowledging that our business has to be extraordinary and that we have to be inspired and passionate – or we shouldn’t be in the business. But as I stood at the back of the packed room, it was clear that Cooper’s message was being received loud and clear.

Cooper speaks about the “tiny minds and tiny hearts” of those competitors that think in old and outdated ways. In an effort for us all to not fall into this trap we are encouraged to make policies from a customer’s point of view. “People buy with their hearts and their minds,” Cooper Says.

The group was told to not only be extraordinary in business but to also be extraordinary in life. “Be alive, do something different, keep promises – make this the year of keeping promises,” was one of the messages that Cooper gave us.

So how do we turn around our businesses and get everyone marching in the same direction? “We need to get everyone in our company singing from the same hymn sheet” Donald says. Business managers and owners all know this and it is refreshing to hear that it is our responsibility to incorporate this into the company. For a company to realize its full potential, all representatives in the organization have to know what the clear vision is.

Cooper’s down to earth and humorous approach along with some “wisdom passed down from Grandma” is perfectly aligned to our collective industry. It is too easy for us to be complacent. It is more important than ever for us to take heed and accept the challenge to be better.

Too often business people don’t think things through thoroughly. Cooper says of his own practices that were successful “we just thought it through – just felt it through, and then we had the passion, creativity and courage to be extraordinary.”

We have to do what’s right in business. Do what is best for our employees and customers alike. By being honest with ourselves in addition to being disciplined and passionate, we will win over their hearts. Just as Donald has won over ours.

David Gold is the co-owner of Standard Auto Wreckers, an auto recycling facility with locations in Toronto, Ontario and Niagara Falls, New York. He is the founding member of a Charity Car Program that covers North America ( & and the leader of North America’s largest harmonized end-of-life vehicle Solutions Company, 

Click here if you are interested in Auto Recycler Management Boot Camps
More details of the event.
This is a two-day event that will be based at a hotel centrally in the UK. Costs will be based on the level of interest received from this survey and any sponsorship achieved. It is anticipated to cost no more than £300 per delegate (plus travel and accommodation) with discounts available for companies booking more than two delegates.
Overall you will receive an excellent return on investment from this event.
Click here if you are NOT interested in Auto Recycler Management Boot Camps

More about Donald

Donald Cooper transforms businesses and business people. He has helped thousands of companies throughout the world to add more value to their customers’ lives...and more money to their bottom line! Donald started work at the age of six, sweeping the floor in the family business for five cents a day...long days and low pay, excellent early training for an entrepreneur!

He earned an undergraduate business degree and an MBA from the University of Western Ontario, followed by 18 years at Cooper Canada, the family business. Cooper Canada became the world’s leading maker of hockey equipment and a Canadian Brand icon.

At age 43 Donald left the family business to do something less corporate, reinventing himself as an award-winning retailer. In just three years he fundamentally redefined the customer experience, for which he received seven Awards of Excellence for marketing, service and business innovation.

Drawing from his real-life experience as a world-class manufacturer, retailer and business coach, he now helps companies rethink and reinvent themselves to create compelling customer value, clarity of purpose and long-term profitability.

For his unique business content and compelling presentation style, Donald has been awarded the prestigious Certified Speaking Professional designation, the highest earned designation in the world of professional speaking. He has also been inducted into the Canadian Speaking Hall of Fame.

His insights into how to sell more, manage smarter, grow the bottom line...and have a life, will inform, challenge and inspire your group to be extraordinary.

You can see more about Donald at

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