Did you know that the best and most innovative data strategies are built on data as a shared resource? Learn more in this newsletter!
Dear <<First Name>>,
Data matter. Along with your products, services, and your people, your data are a strong business asset that ideally help you make the right business decisions and investments.
But having a vast amount of data alone is not enough. You need a clear data strategy so that you can collect, analyze, and generate insights that will drive your business and help you set the right priorities. Ask yourself, "what is my business trying to achieve, and how can the right data help me get there?"
Organizations Need More, and Better, Externally Sourced Data
External data sources can be used to significantly improve the quality of your customer and vendor master data. We introduce typical open data sources for corporate data and show how to integrate them successfully.
External data complements internal data and help to improve advanced analysis, optimize business processes, reduce data maintenance efforts, and create new services. However, despite their increasing relevance, external data remain an untapped resource for most companies.
To help companies create their own data strategy, the member companies and researchers of the CC CDQ have developed a blueprint: the "Data Strategy Canvas". It is a visual design tool, defining the core elements and guiding questions to be addressed.
Do you know how to build a data strategy? In their joint webinar from August 13, Tobias Pentek and Prof. Dr. Christine Legner from the Competence Center Corporate Data Quality (CC CDQ) provide valuable insights from a study and introduce the CDQ Data Strategy Canvas as a tool to design a sustainable data strategy.